The Store
Shirts. Made for You.
Choose your fabric. Customize the details.
Delivered in 7–10 days.
Standard Stitching
The Essentials
Premium fabrics, precision-stitched. Built for everyday wear, fully customized to your preferences.
From ₹3,799
Explore Essentials →
Fully Handstitched
The Reserve
Pure Super 200s cotton. Stitched entirely by hand.
A shirt most men never get to wear.
From ₹17,999
Explore Reserve →
01
Choose
Pick your fabric and size.
02
Customize
Collar, placket, buttons, and more.
03
Delivered
Made and shipped in 7–10 days.
Made in India · Free shipping nationwide · Free home fitting on request at select cities (Mumbai, Delhi NCR, Bengaluru)